Farm To Table
Benefits of Eating Fresh, Local and Sustainable
by Patti Otte
Farm-to-table eating is about more than just fresh ingredients—it’s a movement that supports local agriculture, embraces sustainability, and cuts down on the environmental impact of long food supply chains. Imagine biting into a tomato, still warm from the sun, or enjoying a crisp lettuce leaf harvested just hours before the meal. In Richardson, some citizens experience farm-to-table eating on a small scale by shopping at local farmers’ markets or growing their own gardens.
Bednar’s Vision
Thanks to entrepreneur Jeff Bednar, owner of Profound Microfarms in nearby Lucas, Richardson residents without gardening space or a green thumb can experience the benefits of farm-fresh, sustainably grown produce through his farm’s convenient delivery services.
An entrepreneur at heart, Bednar first managed his dad’s car wash business in Plano and then started a career in real estate buying and flipping houses. But he wanted a more sustainable family business. Profound Microfarms was conceived out of Bednar’s desire to share his passion for fresh and local produce and truly sustainable agricultural practices while making a difference in his community. According to Bednar, “All of our farmers are practicing organic, sustainable or regenerative practices. I love our community of passionate farmers, ranchers, food producers, chefs and home delivery customers looking to support local.”
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A local harvest
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Profound Microfarms owner Jeff Bednar
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Profound Microfarms
Profound Microfarms
Bednar’s vision became such a success that they now tour 5,000-6,000 people per year through their farms. And in 2018, Bednar and his team received a USDA grant to create a local “food hub.” A food hub is simply a business that helps small farmers grow by offering a combination of production, distribution and marketing services. Initially, the hub’s online store was only open to professional chefs. But now residential customers can shop there too! Profound Microfarms partners with other producers committed to sustainable practices, thereby providing customers with a wide variety of products which can be purchased weekly for delivery to Richardson every Friday.
For more information about the benefits of farm-to-table eating and Profound Microfarms, visit http://profoundfoods.com. To receive a delivery in Richardson any given Friday, orders must be placed by noon on Wednesdays.
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